Services
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Digital Strategy
We believe the key to a successful digital strategy is to first listen to our clients, learn where they are in their business today, find out their goals, advise on possible features and figure out ways to get there that is congruent with their business strategy.
- Communication strategies
- Social media strategies
- Digital brand strategies
- Analysis
- Trendwatching
- Planning
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User Experience Design
User experience is the term used to describe how a person feels when interacting with a website or application and we go to great lengths to ensure this experience is a positive one. Our designs are user centric - arrived through rounds of wireframing, prototyping, testing, listening to users and constant iteration.
- Human computer interaction
- Information architecture
- Wireframe/Prototypes
- User scenarios
- Usability testing
- Iterative design
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Visual Design
Visual design is emotive. People respond to it. It communicates on a subtle yet powerful level and it's integral to any digital project - inviting users in and promoting trust. Our designs are diverse. We try and capture our client's ethos in our designs and work hard at crafting beautiful and usable interfaces that communicate their message.
- Branding
- Website design
- Online applications
- Mobile applications
- Digital interfaces
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Development
The skilled team of Microsoft developers at Efinity work closely with the stakeholders and creatives to bring the vision to life. Managing data in a sophisticated logical manner, our powerful custom built CMS is renowned for its ease of use and robustness and flexibility in bespoke projects. It powers some of New Zealand's largest websites.
- Web Development
- Mobile development
- Ecommerce
- SAAS - Software as a service
- HTML(5)/CSS
- JQuery & Javascript
- Database development
- CMS
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Support
With a dedicated friendly in-house support team, easily contactable by phone or email we ensure that that all our work continues to perform the way it should.
- CMS Training
- Email support
- Phone support
- Off-site support
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SEO
Search Engine Optimisation is an integral part of our offerings and considered in all aspects of our work. The process is a blend of understanding our clients business, their target market and what they will search for. This and many years of insight into how search engines work helps us get the best results for search visibility. We optimise our sites through friendly designs and good clean code which guarantee our clients the search engine exposure their business needs.
- Key word research
- Link optimisation and building
- In-page SEO
- Analytics
- Domain strategy
- Specialist content writing
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Online Marketing
Promoting a product or business online can take many forms. At Efinity we take our clients through the options, discussing the pros and cons of each marketing device. We ensure that the final outcome is a non-interruptive experience for the user, instead engaging them as part of their usual online conversation. We measure all marketing placements, making recommendations and tweaks along the way.
- Google adwords
- Online banners
- Email marketing
- Social media marketing
- Search engine marketing
- Measuring
- Pay Per Click
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Hosting
We offer affordable secure hosting to our clients and those needing hosting for their online solutions. We can offer many levels of hosting solutions that will suit both price and performance needs. Please contact us to find out more.
